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<channel>
	<title>i am Phella &#187; 4 Da Fam</title>
	<atom:link href="http://iamphella.com/tag/4-da-fam/feed/" rel="self" type="application/rss+xml" />
	<link>http://iamphella.com</link>
	<description>Da Fam Till The Death Of....</description>
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		<item>
		<title>Mind Yo Business Lady</title>
		<link>http://iamphella.com/2011/07/31/mind-yo-business-lady/</link>
		<comments>http://iamphella.com/2011/07/31/mind-yo-business-lady/#comments</comments>
		<pubDate>Sun, 31 Jul 2011 22:32:41 +0000</pubDate>
		<dc:creator>phella</dc:creator>
				<category><![CDATA[iamphella]]></category>
		<category><![CDATA[4 Da Fam]]></category>
		<category><![CDATA[Not eveything is funny]]></category>
		<category><![CDATA[Phellito Vs The State]]></category>
		<category><![CDATA[Why I Never Ask For Advice]]></category>

		<guid isPermaLink="false">http://iamphella.com/?p=1771</guid>
		<description><![CDATA[The audacity some people have. I had a lady, a friend of my mom&#8217;s no less, tell me the other day that I NEED to go back to school. I don&#8217;t think I&#8217;ve ever told anyone minus my brother who &#8230; <a href="http://iamphella.com/2011/07/31/mind-yo-business-lady/">Continue reading <span class="meta-nav">&#8594;</span></a><div class="addthis_toolbox addthis_default_style " addthis:url='http://iamphella.com/2011/07/31/mind-yo-business-lady/' addthis:title='Mind Yo Business Lady '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_button_google_plusone" g:plusone:size="medium"></a><a class="addthis_counter addthis_pill_style"></a></div>]]></description>
			<content:encoded><![CDATA[<p>The audacity some people have. I had a lady, a friend of my mom&#8217;s no less, tell me the other day that I NEED to go back to school. I don&#8217;t think I&#8217;ve ever told anyone minus my brother who I&#8217;ve pretty much helped raised since birth what they NEED to do. NEED is a strong word to use towards someone who you have no clue what they&#8217;ve been through or what they&#8217;re doing.</p>
<p>It&#8217;s even worse when your suggestion comes with no basis whatsoever&#8230;her reason why I NEED to go back to school? So we can have a party. I guess it&#8217;s in her best interest since she&#8217;s a caterer. Forget that since leaving school four years ago due to reasons she&#8217;ll never know I&#8217;ve done more to upgrade my life and the lives of others than I could have ever done if I would&#8217;ve stayed. Forget that if I stay alive long enough I&#8217;ll soon be able to help thousands of people better their lives. Forget that I&#8217;m very happy and I&#8217;m a better human being physically, mentally and spiritually since I decided to teach myself. Forget that celebrations and parties annoy me. Forget all that&#8230;I NEED to go back to school so she can party.</p>
<p>Joke or no joke, she&#8217;s on the list.</p>
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		<item>
		<title>Pittsburgh, PA</title>
		<link>http://iamphella.com/2011/05/19/pittsburgh-pa/</link>
		<comments>http://iamphella.com/2011/05/19/pittsburgh-pa/#comments</comments>
		<pubDate>Thu, 19 May 2011 13:42:17 +0000</pubDate>
		<dc:creator>phella</dc:creator>
				<category><![CDATA[iamphella]]></category>
		<category><![CDATA[4 Da Fam]]></category>

		<guid isPermaLink="false">http://iamphella.com/?p=1728</guid>
		<description><![CDATA[6S and I at Cannon Coffee enjoying some food and tea they hooked us up with. Great venue, great crowd, great city. Love Pittsburgh. Share on Facebook<div class="addthis_toolbox addthis_default_style " addthis:url='http://iamphella.com/2011/05/19/pittsburgh-pa/' addthis:title='Pittsburgh, PA '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_button_google_plusone" g:plusone:size="medium"></a><a class="addthis_counter addthis_pill_style"></a></div>]]></description>
			<content:encoded><![CDATA[<p><a href="http://iamphella.com/wp-content/uploads/2011/05/6SPHELLA.jpg"><img class="aligncenter size-large wp-image-1729" title="6SPHELLA" src="http://iamphella.com/wp-content/uploads/2011/05/6SPHELLA-1024x768.jpg" alt="" width="640" height="480" /></a></p>
<p>6S and I at Cannon Coffee enjoying some food and tea they hooked us up with. Great venue, great crowd, great city. Love Pittsburgh.</p>
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		<title>Cleveland, Ohio</title>
		<link>http://iamphella.com/2011/05/03/cleveland-ohio/</link>
		<comments>http://iamphella.com/2011/05/03/cleveland-ohio/#comments</comments>
		<pubDate>Tue, 03 May 2011 11:04:52 +0000</pubDate>
		<dc:creator>phella</dc:creator>
				<category><![CDATA[iamphella]]></category>
		<category><![CDATA[4 Da Fam]]></category>

		<guid isPermaLink="false">http://iamphella.com/?p=1673</guid>
		<description><![CDATA[In Lebron&#8217;s old town with his old classmate. 6SisLife.com (What up Matt. What up Fresco) Share on Facebook<div class="addthis_toolbox addthis_default_style " addthis:url='http://iamphella.com/2011/05/03/cleveland-ohio/' addthis:title='Cleveland, Ohio '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_button_google_plusone" g:plusone:size="medium"></a><a class="addthis_counter addthis_pill_style"></a></div>]]></description>
			<content:encoded><![CDATA[<p><a href="http://iamphella.com/wp-content/uploads/2011/05/coolback3.jpg"><img class="aligncenter size-medium wp-image-1675" title="coolback3" src="http://iamphella.com/wp-content/uploads/2011/05/coolback3-300x200.jpg" alt="" width="300" height="200" /></a></p>
<p><a href="http://iamphella.com/wp-content/uploads/2011/05/coolback.jpg"><img class="aligncenter size-medium wp-image-1677" title="coolback" src="http://iamphella.com/wp-content/uploads/2011/05/coolback-300x200.jpg" alt="" width="300" height="200" /></a></p>
<p><a href="http://iamphella.com/wp-content/uploads/2011/05/phell6s.jpg"><img class="aligncenter size-medium wp-image-1676" title="phell6s" src="http://iamphella.com/wp-content/uploads/2011/05/phell6s-300x200.jpg" alt="" width="300" height="200" /></a>In Lebron&#8217;s old town with his old classmate. <a href="http://www.6Sislife.com">6SisLife.com</a> (What up <a href="http://www.twitter.com/mattisneat" target="_blank">Matt</a>. What up <a href="http://www.twitter.com/gofresco" target="_blank">Fresco</a>)</p>
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		<item>
		<title>Hampton, VA</title>
		<link>http://iamphella.com/2011/05/03/hampton-va/</link>
		<comments>http://iamphella.com/2011/05/03/hampton-va/#comments</comments>
		<pubDate>Tue, 03 May 2011 10:58:24 +0000</pubDate>
		<dc:creator>phella</dc:creator>
				<category><![CDATA[iamphella]]></category>
		<category><![CDATA[4 Da Fam]]></category>

		<guid isPermaLink="false">http://iamphella.com/?p=1669</guid>
		<description><![CDATA[Technically Williamsburg, VA but I like Hampton better and it&#8217;s close enough. (via Fresco) Share on Facebook<div class="addthis_toolbox addthis_default_style " addthis:url='http://iamphella.com/2011/05/03/hampton-va/' addthis:title='Hampton, VA '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_button_google_plusone" g:plusone:size="medium"></a><a class="addthis_counter addthis_pill_style"></a></div>]]></description>
			<content:encoded><![CDATA[<p><a href="http://iamphella.com/wp-content/uploads/2011/05/williamsburg.jpg"><img class="aligncenter size-medium wp-image-1670" title="williamsburg" src="http://iamphella.com/wp-content/uploads/2011/05/williamsburg-300x232.jpg" alt="" width="300" height="232" /></a>Technically Williamsburg, VA but I like Hampton better and it&#8217;s close enough. (via <a href="http://www.twitter.com/gofresco">Fresco</a>)</p>
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		<item>
		<title>STILL</title>
		<link>http://iamphella.com/2011/04/26/still/</link>
		<comments>http://iamphella.com/2011/04/26/still/#comments</comments>
		<pubDate>Tue, 26 Apr 2011 19:12:58 +0000</pubDate>
		<dc:creator>phella</dc:creator>
				<category><![CDATA[iamphella]]></category>
		<category><![CDATA[4 Da Fam]]></category>
		<category><![CDATA[Allow me to introduce myself]]></category>
		<category><![CDATA[bittersweet poetry]]></category>
		<category><![CDATA[Check Out My Swag Yo]]></category>
		<category><![CDATA[World Saving]]></category>
		<category><![CDATA[Yes We Can]]></category>

		<guid isPermaLink="false">http://iamphella.com/?p=1662</guid>
		<description><![CDATA[I still dream vividly I still wake up every morning and thank God I still don&#8217;t like to be around fake I still define fake as misrepresenting who or what you truly are I still don&#8217;t fear I still have &#8230; <a href="http://iamphella.com/2011/04/26/still/">Continue reading <span class="meta-nav">&#8594;</span></a><div class="addthis_toolbox addthis_default_style " addthis:url='http://iamphella.com/2011/04/26/still/' addthis:title='STILL '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_button_google_plusone" g:plusone:size="medium"></a><a class="addthis_counter addthis_pill_style"></a></div>]]></description>
			<content:encoded><![CDATA[<p>I still dream vividly<br />
I still wake up every morning and thank God<br />
I still don&#8217;t like to be around fake<br />
I still define fake as misrepresenting who or what you truly are<br />
I still don&#8217;t fear<br />
I still have an affinity 4 pain and struggle&#8230;it&#8217;s there. Why not embrace it?<br />
I still respect pops&#8230;as a man<br />
I still wish he understood or would understand<br />
I still want to help everyone I come across<br />
I still realize that some people need but don&#8217;t want help<br />
I still try anyway&#8230;<br />
I still know my brother is the greater of the two sons mom made<br />
I still know I have to be the one to pull the greatness out of him<br />
I still know I will<br />
I still love her 4 who she is and all she&#8217;s done<br />
I still struggle to tell her in ways that don&#8217;t seem borrowed from a movie or a song<br />
I still need a Grammy<br />
I still will win one&#8230;unless I run out of time. I won&#8217;t run out of time<br />
I still smile at those who thought criticism would stop me<br />
I still barely hear them&#8230;the success is too loud<br />
I still love them&#8230;it was their fear and weakness speaking<br />
I still wish I could disappear 4 a year or two<br />
I still realize that you&#8217;ll miss me, so I won&#8217;t&#8230;.yet<br />
I&#8217;m still learning<br />
I&#8217;m still growing<br />
I still don&#8217;t know a thing<br />
I&#8217;m still fine with that&#8230;it&#8217;s gotten me this far</p>
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		</item>
		<item>
		<title>March First</title>
		<link>http://iamphella.com/2011/02/28/march-first/</link>
		<comments>http://iamphella.com/2011/02/28/march-first/#comments</comments>
		<pubDate>Mon, 28 Feb 2011 14:08:40 +0000</pubDate>
		<dc:creator>phella</dc:creator>
				<category><![CDATA[iamphella]]></category>
		<category><![CDATA[4 Da Fam]]></category>
		<category><![CDATA[Don't Feed The Animals]]></category>
		<category><![CDATA[World Saving]]></category>
		<category><![CDATA[Yes We Can]]></category>

		<guid isPermaLink="false">http://iamphella.com/?p=1591</guid>
		<description><![CDATA[We live in a day and age of rhetoric. Everyone wants to say that next thing that will be quoted or gain cool points. The thing about rhetoric is that it works better when you know what you&#8217;re talking about &#8230; <a href="http://iamphella.com/2011/02/28/march-first/">Continue reading <span class="meta-nav">&#8594;</span></a><div class="addthis_toolbox addthis_default_style " addthis:url='http://iamphella.com/2011/02/28/march-first/' addthis:title='March First '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_button_google_plusone" g:plusone:size="medium"></a><a class="addthis_counter addthis_pill_style"></a></div>]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;">
<p style="text-align: left;"><a href="http://iamphella.com/wp-content/uploads/2011/02/IMG-20110227-00187-e1298901658606.jpg"><img class="aligncenter size-medium wp-image-1592" title="IMG-20110227-00187" src="http://iamphella.com/wp-content/uploads/2011/02/IMG-20110227-00187-e1298901658606-268x300.jpg" alt="" width="268" height="300" /></a></p>
<p style="text-align: left;">We live in a day and age of rhetoric. Everyone wants to say that next thing that will be quoted or gain cool points. The thing about rhetoric is that it works better when you know what you&#8217;re talking about it. When you feel it. When you live it and will die for it. Short of that, it&#8217;s just more rhetoric. No matter the amount of exclamation marks or cool font you put behind it. Same with spoken words &#8212; shout it, swag it out, chew extra mints if it makes you feel better &#8212; those words still mean very little without true sincerity and action behind them.</p>
<p>I know a lot of people who like to be lied to. They live in a made up world and become uncomfortable around truth. You ever speak to someone for hours and not gain a thing? Like after the conversation you don&#8217;t feel like you&#8217;ve grown in the slightest way? I&#8217;m not about that life. Those conversations can be extremely draining so I try to stay far away from them. It&#8217;s like staring at great art that&#8217;s been destroyed. Very hard to look at because you know it&#8217;s not how it should be. You know it could be better and if you&#8217;re like me, you hate being cheated. I want to see my mother at her best. Same with my brother, same with my girlfriend, same with those I work with, same with even my living room. I want everything at it&#8217;s greatest or at least on it&#8217;s way there.</p>
<p>Let&#8217;s joke and have fun, but most importantly, let&#8217;s grow. Let&#8217;s be better. Tomorrow we enter the third month of 2011 and I just encourage whoever reads this to be 100% about what you speak. Talking is wonderful. Communication is necessary 4 the growth process but not as necessary as action is. Even with the best written speech, Dr. King would have been just another dreamer if he didn&#8217;t March first.</p>
<p>**** Like how I tied that all in? Last day of Black History Month? Dr. King? March First? never mind&#8230;..</p>
<p>Peace &amp; Luv</p>
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		</item>
		<item>
		<title>&#8220;Dancing&#8221;&#8230;via Da Fam Sports Group</title>
		<link>http://iamphella.com/2011/02/20/dafamsportspresentsphella/</link>
		<comments>http://iamphella.com/2011/02/20/dafamsportspresentsphella/#comments</comments>
		<pubDate>Sun, 20 Feb 2011 14:53:13 +0000</pubDate>
		<dc:creator>phella</dc:creator>
				<category><![CDATA[iamphella]]></category>
		<category><![CDATA[4 Da Fam]]></category>
		<category><![CDATA[Old Reflexes Coming Back]]></category>

		<guid isPermaLink="false">http://iamphella.com/?p=1584</guid>
		<description><![CDATA[Not my best but I had one foot at the time. The point is to make the best out of what you have. Being fit and healthy doesn&#8217;t have to be a million dollar project if you push yourself hard &#8230; <a href="http://iamphella.com/2011/02/20/dafamsportspresentsphella/">Continue reading <span class="meta-nav">&#8594;</span></a><div class="addthis_toolbox addthis_default_style " addthis:url='http://iamphella.com/2011/02/20/dafamsportspresentsphella/' addthis:title='&#8220;Dancing&#8221;&#8230;via Da Fam Sports Group '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_button_google_plusone" g:plusone:size="medium"></a><a class="addthis_counter addthis_pill_style"></a></div>]]></description>
			<content:encoded><![CDATA[<p><iframe title="YouTube video player" width="580" height="350" src="http://www.youtube.com/embed/PEYZBozL-fA?hd=1" frameborder="0" allowfullscreen></iframe></p>
<p>Not my best but I had one foot at the time. The point is to make the best out of what you have. Being fit and healthy doesn&#8217;t have to be a million dollar project if you push yourself hard enough.</p>
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		<item>
		<title>400 Degreez</title>
		<link>http://iamphella.com/2011/02/04/400-degreez/</link>
		<comments>http://iamphella.com/2011/02/04/400-degreez/#comments</comments>
		<pubDate>Fri, 04 Feb 2011 17:26:23 +0000</pubDate>
		<dc:creator>phella</dc:creator>
				<category><![CDATA[iamphella]]></category>
		<category><![CDATA[4 Da Fam]]></category>
		<category><![CDATA[Allow me to introduce myself]]></category>
		<category><![CDATA[Am I The Only One Seeing This]]></category>
		<category><![CDATA[Check Out My Swag Yo]]></category>
		<category><![CDATA[I've Done All That So Now I Do This]]></category>
		<category><![CDATA[World Saving]]></category>

		<guid isPermaLink="false">http://iamphella.com/?p=1548</guid>
		<description><![CDATA[I never wanted to be famous, not even popular. Not even remotely known. Just wanted to get messages out, inspire people to be better and possibly profit from it in the process. Those are the loudest thoughts going through my &#8230; <a href="http://iamphella.com/2011/02/04/400-degreez/">Continue reading <span class="meta-nav">&#8594;</span></a><div class="addthis_toolbox addthis_default_style " addthis:url='http://iamphella.com/2011/02/04/400-degreez/' addthis:title='400 Degreez '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_button_google_plusone" g:plusone:size="medium"></a><a class="addthis_counter addthis_pill_style"></a></div>]]></description>
			<content:encoded><![CDATA[<p><a href="http://iamphella.com/wp-content/uploads/2011/02/Black3.jpg"><img class="size-large wp-image-1551 alignnone" title="Black3" src="http://iamphella.com/wp-content/uploads/2011/02/Black3-1024x679.jpg" alt="" width="640" height="424" /></a></p>
<p>I never wanted to be famous, not even popular. Not even remotely known. Just wanted to get messages out, inspire people to be better and possibly profit from it in the process.</p>
<p>Those are the loudest thoughts going through my head as I write this 400th iamphella.com post. It&#8217;s been 3 years now and I sincerely thank you all who read what I write&#8230;thanks for sticking with me through the droughts, the highs, the lows and the in between. Thanks to those who left and came back. Thanks to those who are new. Thanks!</p>
<p>I&#8217;m far from famous and that&#8217;s the scary part. If I&#8217;m already feeling too known and too on the radar at this point, what&#8217;s going to happen as we go further? Don&#8217;t get me wrong, I&#8217;m thankful for every fan, friend, and follower I gain; without that, these words would mean nothing. However, I wish there was a way to get my vision out without having to attach my name or face to so many things and so many people. I know the day is coming but it can&#8217;t come soon enough. I just want to make change in the world (using artistry, athletics and literary work), put change in the pockets of those I love, buy a few nice things and ride off into the sunset &#8212; only to be heard from when I absolutely have something useful to say.</p>
<p>I just feel like the world, in particular the young entertainment world, is so loud. Just noise everywhere. Everyone trying to out- &#8220;cool&#8221; and out- &#8220;grind&#8221; one another. So few actually cool. Even fewer actually grinding. Attention seeking is at an all-time high, regardless of the price we have to pay. I can&#8217;t blame people. We&#8217;re currently more lost than human beings have ever been. On a minutely basis we have all these things being thrown in front of us that distract us from the main goals in life. Even the most focused man or woman will occasionally give into the temptation&#8230;this week alone I&#8217;ve strayed from my eating habits twice, slept way past my 5AM wake up time all five days of the week, failed to make enough time for my spiritual practice and served my own interests far more than I did anyone else&#8217;s.</p>
<p>I guess I never realized just how bad it was because I&#8217;ve been in it for so long. But after two relatively noise-free months, to suddenly find myself conference calling while driving across state lines, while updating statuses is a reality check as to how crazy things can be. And like I said, this is just pre-game. The further into this year we get and with the hard work myself and people around me seem like we&#8217;re about to do, the calling, driving, and status updating only increases from here on out.</p>
<p>It doesn&#8217;t help that I&#8217;ve watched my favorite movie, &#8220;Carlito&#8217;s Way&#8221;, a few times. For those that don&#8217;t know, I&#8217;m convinced that minus a few differences, that character is me; that&#8217;s why I jokingly call myself Phellito sometimes. Basically a guy gets out of jail and swears to live a clean life; all he needs is to get his girl, get some money, and disappear to paradise. Unfortunately for him, he gets caught in a web of betrayal, not knowing who is who or what is what. Despite the change in mind frame, he&#8217;s still surrounded by people and things that bring the very kind of trouble he&#8217;s trying to escape. What can he do? It&#8217;s all he knows. That loyalty to &#8220;friends&#8221; and inability to completely separate from all things bad cost him everything. For me it won&#8217;t. I&#8217;ll say peace out to all worldly things before I allow myself to succumb to the pressures of them.</p>
<p>All that said, check out my latest videos (www.youtube.com/dafamcam), my two updated websites (www.dafaminc.com) &amp; (www.dafamink.com), add me on Facebook: Tobi &#8216;Phella&#8217; Alli, Twitter: @Phella. Damn.</p>
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		<title>Deaf Poetry Jam (Wake&#8217;s Hearing Aid Rebuild)</title>
		<link>http://iamphella.com/2010/07/18/deafpoetryjamrebuild/</link>
		<comments>http://iamphella.com/2010/07/18/deafpoetryjamrebuild/#comments</comments>
		<pubDate>Mon, 19 Jul 2010 00:07:38 +0000</pubDate>
		<dc:creator>phella</dc:creator>
				<category><![CDATA[iamphella]]></category>
		<category><![CDATA[4 Da Fam]]></category>
		<category><![CDATA[Allow me to introduce myself]]></category>
		<category><![CDATA[Night Of The Living Dead]]></category>
		<category><![CDATA[The Industry's Good Side]]></category>

		<guid isPermaLink="false">http://iamphella.com/?p=1190</guid>
		<description><![CDATA[Shout out to the D town holding us down lately. I was going about my day last week when I got in my inbox this rebuild of my &#8220;Deaf Poetry Jam Part 1&#8243;. It was from Wake, a very talented &#8230; <a href="http://iamphella.com/2010/07/18/deafpoetryjamrebuild/">Continue reading <span class="meta-nav">&#8594;</span></a><div class="addthis_toolbox addthis_default_style " addthis:url='http://iamphella.com/2010/07/18/deafpoetryjamrebuild/' addthis:title='Deaf Poetry Jam (Wake&#8217;s Hearing Aid Rebuild) '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_button_google_plusone" g:plusone:size="medium"></a><a class="addthis_counter addthis_pill_style"></a></div>]]></description>
			<content:encoded><![CDATA[<p>Shout out to the D town holding us down lately. I was going about my day last week when I got in my inbox this rebuild of my &#8220;Deaf Poetry Jam Part 1&#8243;. It was from Wake, a very talented producer and artistic mind who also happens to be the owner of The Blonde Collective. A rebuild is basically taking acapella vocals and building a track around them. It even came with artwork. Needless to say I was excited and couldn&#8217;t wait to share.</p>
<p>The Video: Exclusive footage and photos that most of you have probably never seen unless you&#8217;ve been with me since day one.<br />
<object width="640" height="385"><param name="movie" value="http://www.youtube.com/v/klM7tBCb8us&amp;hl=en_US&amp;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/klM7tBCb8us&amp;hl=en_US&amp;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="640" height="385"></embed></object></p>
<p>The track: Produced by Wake.<br />
<a href="http://usershare.net/ut6oabv4xxoe">Download Here</a></p>
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		<title>Phellito&#8217;s Way: Robot Mode Disabled</title>
		<link>http://iamphella.com/2010/07/09/tired/</link>
		<comments>http://iamphella.com/2010/07/09/tired/#comments</comments>
		<pubDate>Fri, 09 Jul 2010 15:50:45 +0000</pubDate>
		<dc:creator>phella</dc:creator>
				<category><![CDATA[iamphella]]></category>
		<category><![CDATA[4 Da Fam]]></category>
		<category><![CDATA[Phellito Brigante]]></category>

		<guid isPermaLink="false">http://iamphella.com/?p=1125</guid>
		<description><![CDATA[Depending on what scene you tuned into the movie that is Phellito&#8217;s Way, you may or may not know that I used to work for a New York based company called The Famous Firm, run by a guy named Sickamore. &#8230; <a href="http://iamphella.com/2010/07/09/tired/">Continue reading <span class="meta-nav">&#8594;</span></a><div class="addthis_toolbox addthis_default_style " addthis:url='http://iamphella.com/2010/07/09/tired/' addthis:title='Phellito&#8217;s Way: Robot Mode Disabled '  ><a class="addthis_button_facebook_like" fb:like:layout="button_count"></a><a class="addthis_button_tweet"></a><a class="addthis_button_google_plusone" g:plusone:size="medium"></a><a class="addthis_counter addthis_pill_style"></a></div>]]></description>
			<content:encoded><![CDATA[<p>Depending on what scene you tuned into the movie that is Phellito&#8217;s Way, you may or may not know that I used to work for a New York based company called The Famous Firm, run by a guy named Sickamore. I did this for about a year and a half and it was what got me to where I am today. During my run with the company, I used to just sit back and observe a lot of things. One of the most interesting things I observed was that the owner, Sickamore, used to frequently take trips to anywhere he could anytime that he could. He also would frequently turn off his phone or computer at the oddest times and not attend to business matters until he was ready again.</p>
<p>This week makes one year since I launched <a href="http://www.dafaminc.com">Da Fam Inc</a> and I completely understand now why he did those things. I understand now why Jay-Z, as president of Def Jam &#8220;took too many vacations&#8221;, or why Diddy does what he does. Because now I find myself doing similar things. Bare in mind that Da Fam Inc is nowhere near the level of FF, Bad Boy, or Def Jam, but it&#8217;s still the same. I&#8217;m at the beginning stages of building what we all hope will be something great and I&#8217;m learning that when you lead, especially in hip-hop where proper business protocol is usually disregarded, you&#8217;re faced with so many things that it&#8217;s important for your sanity to just get away &#8212; weekly if possible. When it&#8217;s not possible to take a trip, it&#8217;s probably wise to have a few hours where you neglect your Blackberry and computer. Not because you don&#8217;t care, but because you&#8217;re still human. Success in today&#8217;s business setting requires you to become a robot. If you act like a robot long enough, people really start to think you are one. They call you at anytime of day with any kind of problem, expect you to solve it, talk to you how they please, and you&#8217;re expected to just take it because, well, you&#8217;re a robot and that&#8217;s what robots do.</p>
<p>With that said, shout out to my co-manager Kunle Oki of Skc who is in Miami right now, living it up I hope. And shout out to me for typing this from a remote location &#8212; Blackberry off, slippers on, robot mode temporarily disabled.</p>
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